Run this the hour the hostname arrives
A private blog network is a set of sites publishing so links can point at a money page. Google's spam policies name networks built to pass ranking credit. Your job on a marketplace order is narrower: the domain was masked, you paid on the cells, and now you can see the site. This worksheet is the 25 minutes after the delivery mail. It is not a method for building a network, and it is not something you can honestly tick before the hostname exists. The seven checks already split which tests wait for delivery. This is the family test those checks only touch.
If you are still choosing a row, use country, topic, rel, TAT, and price. Write 'PBN: not yet knowable' on the note. Anyone who marked it pass from a spam score of '<1%' skipped the only evidence that matters, which is the pages.
Copy three URLs into the note
| Slot | Which URL | What you write |
|---|---|---|
| A | The page that holds your link | Count of commercial dofollow hrefs. The sentence your anchor sits in, copied. |
| B | An article from about a year ago, same site, not yours | Whether a sponsor href sits in the same position as yours. |
| C | About, or Write for us, whichever exists | Whether the page could be pasted onto another domain unchanged. |
Pass looks uneven. Article A cites a document that is not a sponsor. Article B is about a different subtopic and its outbound links are sources. Page C names an editor or a city or a correction policy you could not have guessed. Fail looks manufactured. A and B have the same number of H2s, and the external product link is the first outbound href in both, high on the page. Page C is four sentences that say the site covers 'insights and trends' and then offers a guest-post price. One fail is enough to pause. You do not need a score out of ten.
Then open the outbound product links on A, two of them, in new tabs. If those sites repeat the same About paragraph and the same guest-post menu, you are looking at a family, not a coincidence. Stop. Do not collect the family into a spreadsheet you might buy from later. The useful output is a refusal, not a prospect list.
The brand query, quoted
Take the words in the logo. Search them in quotes. Pass: something that is not the site itself — a mention, a profile, a complaint, a talk. Fail: the results are the site's own URLs plus marketplace listings that sell posts on it. Write the query you typed and the date. 'I checked the brand' without the query is not a record.
A domain can carry a strong DR from a previous owner and fail this search because nobody has used the new name. DR 76 on TECH-107 would not rescue a site that fails the query. The traffic chart is the companion test, from vetting step 1. A brand with no trail and a chart that is one spike is the same story told twice. You only need to hear it once.
The note you send if it fails
Delivery URL received. I opened the placement, one older article, and the About page. The placement and the older article use the same sponsor-link position, and the About page has no editorial detail. Brand search for "[logo words]" on [date] returns only the site's own pages. Please refund or replace per the stated policy. I will not approve a rewrite that keeps this domain.
Do not accept a rewrite that changes your anchor and leaves the domain in place. The defect is the site, not the adjective in the href. The FAQ clock for a missed TAT is turnaround plus 48 hours. A site that is live but unusable is a different email, and you should send it the day you open the pages, not after you have ordered the sibling row. Sibling rows are how a family becomes your referring-domain list.
If the three pages pass, write the three URLs into the safety note and move on to indexation. A pass is not a certificate you can reuse for a second order next year. Run the three URLs again. Networks add the template later, after the first clean delivery.
A pass sounds like this, and it should be just as specific as the refusal. 'Placement URL has one commercial href, which is ours, in a paragraph that compares spreadsheet columns with a system of record. A 2025 article on the same site links out to a standards document and has no sponsor. The About page names an editor and a corrections address. Brand search on 18 October 2026 returns a conference bio that is not the site. Chart from vetting step 1 was already a pass. Proceeding to the index check.' If you cannot name the standards document or the corrections address, you do not have a pass. You have a mood. Write the nouns.
FAQ
Can a high completion rate on the drawer replace this worksheet?
No. Completion is a printed figure about orders, and this desk has not audited it. The worksheet is about the pages. A site can deliver on time and still be a network.